AI Musings with Merrill · Episode 9 · September 21, 2026 · 3:22

Claude Design Is Inside Cowork Now. The Piece Automation Was Missing

Claude Design now lives inside Claude Cowork instead of opening in its own window. That sounds small, but it means Cowork’s scheduled tasks can finally use your design system on their own, which is the piece automated content was missing.

Recorded live on September 21, 2026. Unscripted, so the transcript below is lightly cleaned up, not rewritten. Watch on YouTube.

What I covered

The short version.

  • High-fidelity, not AI images. Real brokerage logo, real headshot, real license number and compliance line, without the warped look of generated images.
  • What it makes. Reports, listing presentations, buyer guides, CMAs and social content. Our team uses it every day.
  • Now it can run on a schedule. “Every day at 4:00, use my design system to create this post and publish it.”
  • Add a review step first. “Every day at 3:00, create the post and ping me so I can look at it before it goes out.”
  • Why I stay in Claude. I use both, but Claude Design is the number one thing keeping me in Claude instead of ChatGPT.
Transcript

Every word, if you would rather read.

About 700 words, from the live captions with the ums and repeated words taken out.

Read the full transcript

I just got a massive upgrade because now it lives inside of Claude CoWork. And the reason why this is such a huge game-changer, you might be thinking, "Okay, well, who cares? It's not that much harder to just go over to Claude Design from Claude CoWork." So, if you've ever used Claude Design before, if you're in CoWork, there was a button all the way to the little bottom, you click on that, and it would open Claude Design up in an entirely new window. And Claude Design is just absolutely fantastic for agents who want to create, you know, high-fidelity assets that are not AI image generations like what you get in Chat GPT. If you want to use your real broker logo, your real headshot, your real assets, compliance, license numbers, you know, all that kind of stuff, and you don't want it to look a little off like it does when you have Chat GPT generate it then Claude Design is the answer for that.

Polished reports, listing presentations, buyer guides, CMAs I mean, social media content, the possibilities of what you can do in Claude Design are near endless. The problem is in fact not even near endless. I'm sure they are endless, right? I mean, how many ideas do you have, and how much what do you want to go in there and ask it for? It's very robust, and it can do a ton of things, and we use it every single day. But now that it lives in CoWork, here's why that's such a big game-changer. Now we will be able to automate tasks using our design system. So, let's just say for example that you wanted to schedule a piece of social media content, and you wanted it to, you know, create the content out of a, you know, some sort of library of content that you've created.

If you want to see an example of this, Christie does this at a really high level right now. If you go look at her Instagram, so my wife Christie Jinks, go just search Christie Jinks on Instagram. And you will see on there that she has a ton of posts that were clearly made by Claude Design. If you're familiar with Claude Design, you'll you'll know you'll you'll be you'll be able to tell what which ones were made by Claude design, but currently she's making them manually. So she's got to go into Claude design and say, "Hey, here's the quote that I'd like to do a post about or here's the carousel idea that I have that I want to do a post about. Here's the content, now go make it." And then she's using a tool called Bloop Tato to automate the posting of it.

So, she can make an asset in Claude design, then Claude design can use Bloop Tato to post it to her Instagram or to schedule it to be posted to her Instagram. But, now we could build an actual scheduled task and say, "Hey, every day at 4:00, use my Claude design system to create this thing and post it to my social media." Now, you might not want it to just post it before you've reviewed it. So, a best practice might be, "Hey, every day at 3:00, create this social media piece and then ping me so I can look at it before you post it." But again, the real game-changing thing here is now we can have scheduled, reoccurring, automated tasks with Claude design.

So, very excited about that change. If you have not done Claude design yet, please go check it out. It is a game-changer. Frankly, it is the number one thing that is keeping me in the Claude ecosystem as opposed to ChatGPT's. I actually have both. I use ChatGPT quite a lot, but Claude is just a little ahead of the game, especially for agents, in my opinion because of Claude design. So, please go check that out. Hope you guys have a great day.

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